Company Introduction
Scihome is one of China's top ten selected upholstered furniture (sofa) brands. Scihome focuses on fabric sofa R&D and innovation, dedicated to creating stylish, healthy living environments and product services. It is a drafting unit for national upholstered furniture industry standards, initiator of China fabric sofa consumption index, vice chairman unit of China Furniture Association, presidium chairman unit of China Furniture Association Sofa Professional Committee, chairman unit of Jiangsu Furniture Brand Alliance, Class I enterprise for Jiangsu Entry-Exit Inspection, Jiangsu Provincial Industrial Design Center recognized, Jiangsu Industrial Internet Development Five-Star Cloud Enterprise, Suzhou Municipal People's Government recognized Enterprise Technology Center, and Suzhou Multi-functional Home Engineering Technology Research Center. Products are exported to over 60 countries and regions worldwide. It has five production bases nationwide, products exported to multiple countries and regions globally, with over 2,000 specialty stores.
Key Challenges
Before transformation, Scihome faced intense conflicts between traditional offline communication models and business expansion:
Ordering Process: Product information was non-standardized, customization requirements (main materials, dimensions, etc.) needed repeated confirmation across multiple departments, leading to long processes, high error rates, and high training costs for new employees.
Marketing Activities: Activities relied on offline matching, verification processes were lengthy, financial and business data were disconnected, rebate settlements heavily relied on manual operations.
Lack of Transparency: Order status was invisible, after-sales service processes were opaque, multi-department coordination was inefficient, customer experience was extremely poor.
Management Risks: Under multi-brand operations, dealer authorization management was non-standardized, with channel conflict risks.
Solution
Scihome introduced Oinone to create an online collaboration system covering selection, configuration, ordering, promotion, settlement, and reconciliation full-link:
Complex Configuration Management Logic:
- Online configuration capability: Supports custom selection of main materials, auxiliary materials, dimensions, combinations in finished furniture customization.
- Production end connection: Configuration logic directly connects to ERP production end, automatically generating production orders, improving ordering standardization.
Digital Marketing and Operations Center:
- Customized promotions: Supports independent marketing activities by region, area, or even individual dealers.
- Automated settlement: System automatically generates marketing rules, rebates automatically generated after activity completion, significantly reducing reconciliation time.
Full Lifecycle Order Management:
- Process visualization: Connected sales, order tracking, production, shipping multiple collaboration links, order progress visible at a glance.
- Standardized authorization: Dealer management standardized through sub-brand authorization model, effectively preventing channel conflict.
Business Value
Decision Efficiency Leap: Single order processing transformed from repeated manual confirmation to highly standardized online configuration, reducing dependence on personnel experience.
Refined Financial Management: Eliminated manual settlement rebate drawbacks, achieved online promotion configuration and instant settlement after activity completion.
Delivery Experience Upgrade: Visual management of order status significantly improved satisfaction for dealers and end customers.
Model Comparison:
- Traditional Model: Relies on phone, WeChat ordering, communication channels are chaotic, order status and after-sales processing progress are opaque.
- Oinone Solution: Real-time online collaboration through distributor end (mall front/workbench) and operations center, covering product information, order confirmation, settlement invoices, and full after-sales process.
Oinone Value
Facing Scihome's highly complex custom furniture business, Oinone's core value lies in deep business reconstruction capability.
Bottom-layer Modeling of Complex Relationships: Furniture customization appears to be order management on the surface, but is actually deep coupling of configuration logic, price matrices, rebate policies, dealer systems, production coordination, and after-sales links. Oinone is not just a business support tool, but an architectural platform that can "clearly express" and digitalize multi-dimensional complex relationships.
System Upgrade of Management Paradigm: It reshapes originally inefficient links dependent on personal experience, manual transmission, and offline communication into system-configurable, traceable, executable business mechanisms.
Digital Asset Accumulation: What Scihome achieved is not just "business processes going online," but truly沉淀ing non-standard customization business into a set of operable, replicable, collaborative digital capability systems, laying a standardized technology foundation for the enterprise's scaled expansion.